SIERRA LEONE – THE WORLD IS AWFUL, MAKE A DRESS



The United Nations considers Sierra Leone the world’s least developed state. In the ten-year civil war that started in 1991, machete-wielding, drug-taking child soldiers were its specialty. Frankly, there is no way of linking that to these pretty pictures, except they all occurred within the same borders.

These were shot by 29-year-old Katrina Manson, the first person ever to write a guide book on the country. When we saw these yesterday, our shallow fashion reflex was all “Wow, hmmm, fresh, the sort of thing that Paris Vogue would do but cheaper.” The outfits were designed by 25-year-old Adama Kai, whose Aschobi Designs label is the first Western-style imprint to set up in the country. Kai was born in New Jersey, moved to Sierra Leone at four, then later trained in New York and Paris. But she has now moved back to Sierra Leone and declared in a recent interview: “In the same way that Ralph Lauren stands for America, Chanel for France, and Versace for Italy, I want Aschobi to stand for African fashion.”

Article Source: Vice Magazine
Authors: DARYOUSH HAJ-NAJAFI (photos Katrina Manson)

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2 responses to “SIERRA LEONE – THE WORLD IS AWFUL, MAKE A DRESS

  1. Thank you for being solidly planted. I definitely enjoyed your article on fashion for Sierra Leone. Another side of Sierra Leone we don’t often see. I will surely tell my friends and family.

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